If you look at the rules laid out by some larger companies who run contests regularly (Microsoft, for example), it looks like they have done this research; if they run the same kind of contest over and over again, they’d only have to do the research once, and it’s worth it for them. As for smaller companies who don’t research the rules in various countries, I can’t say why they’d do this. I can only say that we wouldn’t want to take such a risk.

This is our first contest of this kind. If we end up running them regularly, we’ll take another look at whether the research would be worth it. But I think you’ll agree that to spend thousands of dollars researching the countries where all our members reside when we don’t yet know how much interest such a contest would generate, is not a good use of funds.